FloraHealth is an innovative mobile application offering an immersive and informative experience, designed to transform the way people care for their plants. The platform uses advanced technologies, including image recognition and machine learning algorithms, to allow users to quickly and accurately identify plant diseases and receive tailored information and recommendations.

As a UX Researcher, UX Designer, and Visual Designer, I conducted both moderated and unmoderated usability studies, developed the visual storytelling component, and analyzed users’ key needs and pain points through the creation of user personas and user journey maps.

The project was developed using a user-centered approach, combining research, design, and visual elements to create an intuitive and effective digital experience. The result is an app designed to provide accurate, real-time information about plant health issues and possible solutions, making plant care simpler, more informed, and more accessible.